Ken Herts

Ken Herts has extensive senior-level operating experience in the newspaper publishing and information services industries. Since joining Empirical in 2013, Ken has been conducting market research and helping clients build growth strategies, develop operating plans, and implement best practices for companies shifting from print to digital revenue streams.

From 2010-2012, Ken was the VP & General Manager of Financial Markets at Dow Jones, a $200+ million business unit producing newswires, newsletters, magazines and databases. He restructured the product portfolio, reducing the number of products to simplify the sales process and improve profitability.

From 2007-2010, Ken was Vice President of Finance of the Consumer Media Group at Dow Jones, a $1.1 billion revenue business unit – including The Wall Street Journal’s print, online, and international editions; MarketWatch; Barron’s; and other properties. He played a key role in the group’s restructure of its printing and distribution operations, and developed data and metrics to support the company’s digital revenue growth.

Prior to 2007, Ken served as Publisher of the Wall Street Journal Europe, where he led a redesign of the paper, increased paid circulation to over 100,000 and achieved substantial advertising gains. Ken also held a number of senior positions at Dow Jones, which he joined in 1983, including VP & General Manager of Dow Jones Newswires, Senior VP Technical Development for Dow Jones Telerate, and Director of Financial Analysis for Dow Jones.

Ken graduated from Brown University and received an MBA from Columbia University Graduate School of Business and an MS from Columbia University Graduate School of Journalism.